# identity.md

## Organization Overview
- **Company Name:** Revel Nail
- **Mission:** To supply long-lasting nail kit products, specifically Revel Nail Dip Powder, built upon a foundation of family commitment and a shared dream.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded by the Malone and Sutton families, with a strong presence as an NJ Dip Powder Brand.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** The Malone family and the Sutton family are the founding families of Revel Nail. (See also: [About Us](https://www.revelnail.com/pages/about))
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Built on a foundation of commitment to a shared dream and to each other, fostering a collaborative and dedicated environment.

## Operations & Structure
- **Business Model and Operational Approach:** Revel Nail operates as a supplier of long-lasting nail kit products, specializing in dip powder.
- **Location(s) and Geographic Presence:** Primarily associated with New Jersey (NJ Dip Powder Brand).
- **Key Partnerships and Affiliations:** Details forthcoming.